You Buy Carpet by the Year Not by the Yard
Most carpet selections are based on a square yard (or square foot) cost, color and looks. When you make your selection you should first determine how long you want …
Carpet Protector and Urine
Cleaning & Restoration Technical Bulletins,Consumer How to Care for...,General,Marketing 
No commentsWhen presenting the benefits of Maxim Advanced Carpet Protector to clients- I was asked, “Will Maxim Carpet Protector keep pet urine from staining my carpet?” I answered by saying …
Does your marketing message delivery system include videos?
Using video as a means of demonstrating the need for and effectiveness of your cleaning or restoration services is certainly not a new concept. Selling through video has been used by savvy cleaners and restorers for years. What has changed are the number of marketing delivery systems where video can …
What makes an effective client newsletter?
Countless professional cleaners and restorers can testify to the effectiveness and return on investment of sending out a periodic newsletter to their customer base. You won’t find too much disagreement about the value of doing a client newsletter. What you will find some pretty serious disagreement about is what should be …
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